The business behind the 2026 FIFA World Cup

The business behind the 2026 FIFA World Cup

The 2026 FIFA World Cup could bring upwards of $8 billion of revenue to host cities in the United States, Mexico and Canada. Former MLS executive and current sports management professor at George Washington University Scott Rezendes joined Adam Llorens on LiveNOW from FOX to offer his perspective on the business side of the World Cup.

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