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Black Friday shopper set online spending record
Online spending hit record highs this year, including for e-commerce company “Shopify.” The online retailer is now the second-largest in the U.S., with sales surpassing $5 billion on Black Friday. LiveNOW's Christina Evans spoke with Sasha Plavsic, creator of Ilia Beauty, about her company and how important big sales weekends like this are for her brand.